Mentality, digital transformation, sustainability and innovation

The innovation files 9

Jan van Boesschoten
11 min readOct 6, 2021

Doom, doom, glittering doom. No matter how much I would like to write about fire and brimstone, the arrival of the four horsemen of the apocalypse, Dante's hell and Hieronymus Bosch's Last Judgement, I cannot. No matter how much I would like to play the role of the bitter preacher raising his hands to heaven and cursing and blaming humanity and its weakness for the desires of the flesh, guided by the temptations of the seven deadly sins — gluttony, greed, lust, sloth, envy, pride, and wrath, with greed and pride as the main actors. I cannot. It would make me a good living in the middle ages and undoubtedly get me elected today. And besides, that doom and gloom have a nice alliteration, the story would reveal itself. It is the easy way out. It is a conspiracy, the Illuminati, the hidden forces of evil, the deep state, that pulls strings and makes us stooges. It is them that make our lives miserable and reduces us to nothing more than dogs. And in this highly individual-oriented society, we cannot do anything. It is not our own mistakes but theirs. Burn, burn. Burn the witches without a trial.
Sorry, let meself carried away for a moment. I cannot write that story because I think the opposite. We live in a time of change, in a time of opportunities. And we are not the first ones who go through this…

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Jan van Boesschoten

As an educated historian, entrepreneur and self taught technologist I like to connect the dots of technical, social and economic developments.